Collapse of the Yahoo – Google Deal
The much talked about Yahoo – Google Deal has finally collapsed. Jerry Yang, Yahoo’s chief executive says he felt let down by Google’s decision to pull out of a advertising agreement between the two internet rivals.
Yahoo’s lack of growth is the main reason behind all this. By next year, the company will have been through four consecutive years with virtually no increase in its cashflow, estimated Mark Mahaney, internet analyst at Citigroup. That is in spite of having one of the biggest global online audiences at a time when advertisers are making a historic shift to the internet, and is a clear sign that it needs to find a new strategic direction, he added.
The $800m deal – which would have enabled Google to sell advertising on some parts of Yahoo’s search engine listings – had been subject to a formal investigation by the US Department of Justice over potential antitrust concerns.
With Yahoo’s other options seemingly closed off, it is little surprise that all eyes yesterday turned back to Microsoft. But talking to an audience of internet entrepreneurs and investors, Yang said the collapse of takeover talks was “not personal” and that he harboured no ill will towards Microsoft chief executive Steve Ballmer.
“People who know me will know that I don’t have an ego about remaining independent,” he said. “I have a lot of respect for Steve and we’d had a lot of good conversations. From my perspective, it’s not personal.”
Source:
http://www.guardian.co.uk/technology…6/yahoo-google
http://www.ft.com/cms/s/0/86e31826-a…077b07658.html
http://forums.webicy.com/showthread.php?t=7468
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I think it’s a little bit late Mr Yang.
I understand Google why the dont make the deal.
Yahoo is going downhill while Google is steadily climbing. I would think that Yahoo needs a major overhaul if it wants to keep up with Google.
For me, it would be better for both Yahoo and Google to postpone any merging plan. They can both do great things as separate entity and of course, consumers benefit more when market competition is doing well.
maybe it’s much better in this way, that google have to manage itself. anyway, it’s a big and great company.
This is great news for internet marketers, because Google already has a near monopoly on the search industry, and them+Yahoo would have been scary.
when this thing happened?
the economic crysis did it,right?
And we won’t have any free messenger?:))
Yahoo is the only mail address im using for last 10 years, its getting better evry time. And google is the biggest search engine now in internet. So i guess they will do good work being together as they are now the leaders running in internet.